Our Scents

Sophisticated Scents, Designed for the Modern Man

From fresh and clean to deep and rugged, our signature scents are designed

to complement your style—and your beard.

Primal Essence

Best For: The confident leader, the trailblazer, the man who owns the room.

Inspired by Sauvage, Primal Essence is a bold and untamed essence that awakens the senses. It is for the modern Alpha—a commanding, confident, and effortlessly magnetic presence. A rush of fresh bergamot and spicy Sichuan pepper ignites the air, settling into the rugged warmth of Amberwood and smoky vanilla. It is perfect for those who lead with power and leave an unforgettable impression.

Top Notes: Bergamot, Sichuan Pepper
Middle Notes: Lavender, Star Anise
Base Notes: Amberwood, Vanilla

Midnight Essence

Best For: The enigmatic thinker, the smooth operator, the man who speaks with presence.

A smooth, seductive blend of mystery and indulgence. Midnight Essence wraps you in the richness of ripe black raspberries and creamy vanilla, kissed by a whisper of dark musk. It’s the scent of quiet confidence and irresistible charm, lingering in the air long after you’ve gone

Top Notes: Juicy Black Raspberry
Middle Notes: Soft Florals, Creamy Vanilla
Base Notes: Dark Musk, Warm Amber

Legacy Bourbon

Best For: The gentleman with a legacy in his veins, the man who appreciates the finer things in life.

A timeless, refined blend with a rich, intoxicating depth. Legacy Bourbon captures the spirit of a well-aged bourbon—smooth yet full-bodied. Notes of crisp apple and maple syrup lead into a deep, boozy warmth of bourbon-soaked oak and vanilla bean. A scent for the man who values tradition, quality, and an air of sophistication.

Top Notes: Fresh Apple, Maple
Middle Notes: Aged Bourbon, Cinnamon
Base Notes: Oak, Vanilla Bean

Alpha Silk

Best For: The man who values timeless elegance, effortless charm, and an air of quiet confidence

Smooth. Sophisticated. Unapologetically refined. Alpha Silk is the essence of understated luxury—a warm and velvety blend of pure vanilla bean with a touch of toasted caramel and creamy sandalwood. It’s smooth, rich, and effortlessly alluring, like a perfectly tailored suit or a quiet confidence that speaks volumes

Top Notes: Madagascar Vanilla
Middle Notes: Toasted Caramel, Tonka Bean
Base Notes: Sandalwood, Subtle Musk

Scents for the Modern Man

Each of our signature scents is meticulously blended to evoke confidence, character, and presence. Whether bold, fresh, or grounded, these fragrances are more than an accessory—they’re a reflection of how you show up in the world.